District360 helps marketing and communications teams segment contacts, send targeted outreach, coordinate events, track stakeholder engagement, manage sponsorships, and tell the story of your downtown with data and design.
As a marketing or communications lead at a downtown district, you manage the relationship between the organization and its stakeholders: property owners, businesses, sponsors, board members, visitors, city partners, and the community. You send newsletters, coordinate events, manage sponsorships, update the website, and communicate district value to multiple audiences at once.
Most of the time, your contact data lives in one place, your email tool in another, your event info in a third, and your sponsorship tracking in a spreadsheet. District360 connects all of it.
Property owners in one spreadsheet, sponsors in another, board members in a third. No shared contact database. No way to segment by role, location, or relationship type without manual assembly.
When someone asks what was sent to a specific stakeholder, there is no easy answer. Email history, meeting notes, and outreach context live in individual inboxes and are not shared across the team.
Sponsor commitments, payment status, recognition obligations, and fulfillment tracking managed through spreadsheets and email. Renewals and follow-ups slip through the cracks.
Event details, business participation, and community engagement are tracked separately from the contacts, businesses, and stakeholders they relate to. Reporting on event impact is difficult.
There is no clear way to show the board how many stakeholders were reached, what outreach was conducted, or how engagement has changed over time.
Every contact in one database: property owners, business tenants, board members, sponsors, vendors, volunteers, and community partners. Segment by role, location, relationship type, membership tier, or any combination. Send the right message to the right group.
Integrates with Mailchimp and Constant Contact. Communication history is logged against every contact automatically. When you need to know what was sent to a stakeholder, the answer is in their record.
Sponsor commitments, pledge amounts, payment status, recognition obligations, and fulfillment tracking. Link sponsors to events, programs, and campaigns. Know who has paid, who has not, and what recognition is owed.
Track district events, connect them to contacts and businesses, and measure participation and engagement. Use event data to report on district activity, community impact, and footfall to your board and stakeholders.
Business directories, featured businesses, new openings, and district impact data connected to CRM records. When combined with D360 WebSuite, your website content stays current with live CRM data.
Dashboards showing stakeholder engagement, communications sent, sponsorship revenue, event participation, and outreach trends. Export for board packets and stakeholder presentations. Updated automatically.
Contacts are the same records used by economic development, operations, and executive leadership. A sponsor is also a property owner and a board member. Everything is connected. No duplicate data.
When paired with D360 WebSuite, your business directories, event calendars, available spaces, and sponsor pages can pull live data from the CRM. Less manual updating. More accurate public-facing content.
We can walk through contact segmentation, targeted outreach, sponsorship tracking, event coordination, and engagement reporting using examples from districts like yours.
Pull a list of property owners in the north district, or all sponsors at the Gold level, or businesses that opened in the last six months. Ready in seconds.
Pull up a sponsor record: pledge amount, payment status, events supported, recognition commitments, and communication history. Walk into the call informed.
Log event attendance, connect participating businesses, and note which stakeholders attended. Build the data for board reporting and future outreach.
How many stakeholders were reached this month. Which campaigns went out. Where sponsorship revenue stands. Share a summary with the executive director.
We finally have all of our contacts in one place. We can segment by property owner, sponsor, board member, or business and send targeted communications without building a new spreadsheet every time. The engagement data is visible to our entire team.Marketing Director · Downtown Partnership
Contacts, segmentation, communication history, sponsorship tracking, and stakeholder engagement reporting. The foundation for all marketing and communications work.
Explore the CRM Platform →Your district website designed and maintained by a team that understands downtown. Business directories, event calendars, sponsor pages, and district impact content connected to CRM data.
Explore D360 WebSuite →Membership management with a branded member portal. Member contacts are CRM contacts. Sponsorships, dues, and engagement tracked alongside your outreach data.
Explore D360 MemberHub →Public space operations data that supports your district narrative. Clean, safe, and outreach program metrics you can use in stakeholder communications and board reports.
Explore D360 Streets →Property data, business tracking, assessment management, and occupancy reporting
Learn more →Board reporting, assessment oversight, stakeholder relationships, and district-wide performance
Learn more →Patrol tracking, service requests, quality of life reporting, and accountability
Learn more →We will walk through contact segmentation, email integration, sponsorship tracking, event coordination, and engagement reporting using examples from districts like yours.